Version française/French version: LINK Continuous growth on a planet with limited resources is a dead end, placing engineers at the heart of environmental, social, and economic challenges. Combining rigor and creativity to offer viable solutions to critical issues, engineer-entrepreneurs are tasked with reconciling science, finance, and ethics. Far from technosolutionism Lire la suite…
Version anglaise/English version: LINK Une croissance continue sur une planète aux ressources limitées est une impasse, ce qui place les ingénieurs au cœur des défis environnementaux, sociaux et économiques. Alliant rigueur et créativité pour proposer des solutions viables à des enjeux cruciaux, les ingénieurs-entrepreneurs sont voués à concilier science, finance Lire la suite…
Version française/French version: LINK Due to their incompetence or even their toxicity, poor managers can push employees to become entrepreneurs. These managers, in their own way, exemplify Gresham’s Law and Schumpeter’s concept of creative destruction. Indeed, entrepreneurship is often driven by a desire for personal fulfillment and freedom. This article Lire la suite…
Version anglaise/English version: LINK Du fait de leur incompétence voire leur toxicité, les piètres managers peuvent inciter des employés à devenir entrepreneurs. Ces managers illustrent à leur manière la loi de Gresham et la destruction créatrice de Schumpeter. De fait, l’entrepreneuriat est souvent motivé par un désir d’autonomie et de Lire la suite…
Version française/French version: LINK A reverse-engineering approach of financial exits allows you to define a company profile and growth rate that align with your medium- or long-term goals. This backward planning is relevant for all entrepreneurs, as it enables you to anticipate liquidity events required by your investors or manage Lire la suite…
Version française/French version: LINK Few people know how to read a company’s financial statements, even though it’s easier than learning a new language. This lack of financial literacy leads some managers to confuse revenue with cash flow. However, understanding these flows is crucial for managing a company’s growth, as cash Lire la suite…
Version anglaise/English version: LINK Peu de personnes savent lire les comptes d’une entreprise, alors que c’est plus simple que d’apprendre une langue. Cette carence en matière de culture financière amène certains managers à confondre chiffre d’affaires et flux de trésorerie. Pour piloter la croissance d’une entreprise, comprendre ces flux est Lire la suite…
Version française/French version: LINK To create a « lead generation engine, » it is crucial to develop a coherent marketing plan involving your whole team. This process should allow you to reach and retain your customers while optimizing your costs. Your offer must be clearly defined, addressing unmet needs by the competition, Lire la suite…
Version française/French version: LINK Often limited in terms of commercial resources, startups and SMEs face bottlenecks in their sales cycle. This situation is illustrated by a young IT company whose commercial process jeopardizes reaching the break-even point. To address such bottlenecks, it is necessary to analyze the company’s situation and Lire la suite…
Version française/French version: LINK The trend of startups seeking massive funding to dominate their market is illustrated by the example of OpenAI considering raising 5 to 7 trillion dollars. This strategy does not guarantee success, as shown by the failures of overfunded companies like WeWork. Conversely, more agile and frugal Lire la suite…